ISSN: 1045-0300 (print) • ISSN: 1558-5441 (online) • 4 issues per year
During the summer of campaign year 2002, the election already
seemed lost for the SPD/Green government. Public opinion polls
saw the governing coalition trailing by several percentage points,
whereas the CDU/CSU, together with the FDP, looked like the sure
winner. A central reason for the malaise of the red-green government
was the ailing economy. Unemployment rates hovered at the 4
million mark and would have been even higher if governmentfunded
jobs had been added to the official unemployment rates.
Consequently, a substantial majority of citizens considered the creation
of jobs Germany’s most important problem.1 This constituted
an especially severe burden for Chancellor Schröder. In 1998 he had
promised to push unemployment rates below 3.5 million or, he
stated, he did not deserve re-election. Thus, many observers and
voters expected the September 2002 election to be a referendum on
the governments’ handling of the economy. Since the chancellor had
not delivered, voters were about to vote the incumbent government
out of office.
Picking winners in electoral contests is a popular sport in Germany,
as in many places elsewhere. During the 2002 campaign for the
Bundestag, pre-election polls tracked the horse race of party support
almost daily. Election junkies were invited to enter online sweepstakes.
They could also bet real money, albeit in limited quantity, on
the parties’ fortunes on WAHL$TREET, a mock stock market run
by Die Zeit and other media. As usual, election night witnessed the
race of the networks to project the winner the second the polls
where voters had cast their ballots closed. But in 2002, there was
also one newcomer in the business of electoral prophecy: a statistical
forecast based on insights from electoral research.
The 2002 election was a close race. The Social Democrats turned out
to be 6,027 votes ahead of the Christian Democrats. The red-green
government was returned to power only because of the so-called
overhang mandates1 for the SPD (three in the new Länder, one in
Hamburg) and the good result of the Greens, especially in the old
Länder. To put it differently, 1.2 percent (577,567 votes) was the winning
gap between the government and the opposition. Four seats
above the majority is a rather narrow margin but does not inevitably
entail a weak government. The CDU/CSU-led government in 1994
had a similar starting position, for example, and it endured in power.
The 2002 Bundestag elections demonstrate the emerging new style
of German electoral politics. Where once party competition was
built upon a stable base of Stammwähler, the catchword for 2002 was
the Wechselwähler—the changing voter. The traditional bonds to social
groups, such as class and religion, have steadily eroded across Bundestag
elections in the late twentieth century, and these bonds had a
diminished impact in 2002. Similarly, this chapter will demonstrate
that affective psychological ties that once connected citizens to their
preferred party have also weakened. Certainly some German voters
remain connected to a social milieu or a habitual party tie, but the
number of these voters is steadily decreasing.
Most explanations for the red-green victory in the 2002 election
refer to two issues that emerged in the final months of the campaign:
the Iraq crisis and the flood in eastern Germany. The surprise
announcement by President Bush to dramatically increase pressure
on Iraq, including a possible invasion, put this issue squarely into the
center of the election campaign. This issue emerged at the onset of
the hot campaign phase, taking parties and candidates by surprise.
Chancellor Schröder quickly and emphatically ruled out the participation
of German troops under any circumstances. His policy may
have attracted a considerable number of voters who favored a more
conciliatory stance towards Iraq. For instance, eastern Germans,
many of whom still remember the anti-American stances of the
socialist government, may have felt comfortable with an uncompromising
antiwar stance and thus supported the SPD in the end,
despite this party’s failure to deliver on its economic promises. And
voters who sympathize with the peace movement in postwar western
Germany may have become mobilized in support of the Green
party. In turn, the largest flood in 500 years may have also provided
Chancellor Schröder with an opportunity to shore up his support
among eastern voters. By all accounts, he met the leadership expectations
of voters by quickly promising financial aid to reconstruct
those eastern regions devastated by the flood.
Although the German constitution does not provide for the direct
election of the head of the executive branch by the people, the preeminent
position of the federal chancellor has long tempted commentators
to describe the German political system as a “chancellor
democracy.”1 Based on this characterization, one might be tempted
to assume that the German election of 2002 was therefore about
electing a chancellor. To be sure, if voters could have voted for the
chancellor directly in 2002, Gerhard Schröder would have easily
defeated Edmund Stoiber. Yet, despite public opinion polls that never
once showed the challenger outpolling the chancellor throughout the
entire election year, the election turned out to be a cliffhanger.
The issue of political finance crucially shaped German political
dynamics in the first three years of the 1998-2002 legislative period.
By the year 2000 political finance scandals were being labeled the
“dominant theme in German politics.”1 Scarcely a year into the first
red-green government, the national political mood was crucially
transformed by the repercussions of a political finance scandal that
unseated leading figures in the CDU. These scandals, and the ensuing
upheaval within the CDU, gave the faltering red-green coalition
a chance to regroup after its weak start in office, so that at one point
it seemed that the CDU’s ongoing embarrassments all but guaranteed
a victory for the red-green coalition in 2002.
According to Jürgen Habermas, the federal election in 1998 finally
“sealed” the democratic foundation of Germany and confirmed that
this country belonged to the “west.”1 Until then, the day of judgment
had left the “judges” in Germany—that is, the voters—with only limited
influence in coalition building and the formation of each government.
2 Between 1949 and 1998 no federal government has totally
been unsettled by elections. Changes in government were due to
changes in coalitions, thus based on decisions by the parties rather
than on the electorate. Insofar as the landslide victory of the Social
Democratic Party and the Alliance ‘90/Greens in the 1998 election
not only reflected important changes in the party system, but it also
could mean that the German electorate is going to play a more influential
role in the future.
Is it always the economy, or do external issues sometimes matter,
too? Consistent with the Clinton campaign slogan of 1992, political
scientists generally predict that domestic economic issues are primary
in determining election winners. This proposition, with its several
variants, rests on many years of survey data and analysis that
have consistently indicated that international conditions and foreign
policy rarely, if ever, rate highly in public concerns and therefore
seldom affect election outcomes.
Letter to the Editor